DESIGN WITHOUT PURPOSE IS DECORATION.
- Jeffery Zeldman

Graphic Design

Graphic design, also known as communication design, is the art and practice of planning and projecting ideas and experiences with visual and textual content. The form of the communication can be physical or virtual, and may include images, words, or graphic forms. The experience can take place in an instant or over a long period of time. The work can happen at any scale, from the design of a single postage stamp to a national postal signage system, or from a company’s digital avatar to the sprawling and interlinked digital and physical content of an international newspaper. It can also be for any purpose, whether commercial, educational, cultural, or political.

— Juliette Cezzar, posted on the AIGA: the professional association for design web site. Full text here.  

What do we design in The Lab?

We’ve been fortunate to work on a wide range of projects for a vast array of clients. Here’s just a small sampling of things we have designed over the years:

  • Books
  • Magazines
  • Custom publications
  • Brochures
  • Logos
  • Identity systems
  • Restaurant menus
  • Technical and manufacturing documents
  • Spelling books
  • Bus signs
  • Wayfinding systems
  • Signage
  • Stickers
  • T-shirts
  • Greeting cards

If you can think of it, we can design it, and probably already have. Take a look at our sample work, or contact us to see what we can design for you.